75 Instagram Reels Ideas Without Showing Your Face

Do you want to take advantage of the power of Instagram Reels, but hate the idea of creating videos with yourself as the star? 

Don’t worry, you’re not alone. The idea of putting yourself out there on Instagram Reels terrifies plenty of business owners. 

But here’s the good news: you can absolutely crush it without showcasing your face. 

In fact, I’ve got your back with 75 incredible video ideas that are easy to create and camera-shy-approved. 

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The 75 ideas are tailored for business owners looking to promote their business, establish credibility, and connect with their audience.

But first, here’s a quick rundown of Reels, how they work, and why they’re important to your social media strategy. 

What Are Instagram Reels?

Instagram Reels are short, engaging videos set to music or audio snippets, allowing users to express themselves creatively in a captivating and concise format. 

With a maximum duration of 90 seconds, Reels provide the ideal platform to showcase your personality, talents, and unique style. 

Whether you’re a budding content creator, a business looking to connect with your audience, or simply an individual looking to share your interests, Reels offer a versatile medium for self-expression.

If you’re looking to grow your following, boost engagement, and showcase your creativity, Reels is the perfect tool to add to your arsenal.

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Why Are Reels Crucial for Growing Your Following?

Instagram Reels have emerged as a game-changer for individuals and businesses alike, providing a dynamic platform to foster substantial growth and enhance exposure.

That’s because the Instagram algorithm favors Reels and often shows them to more people, so your profile can reach a much bigger audience.

When people like, comment, or share your Reels, it’s like a boost for your profile, making it even more visible.

For businesses, this is a fantastic way to show off what you do, your products, and let your personality shine.

So, if you want more people to know about your business and follow you, Instagram Reels are the way to go.

They’re easy, they’re fun, and they can make a big difference for your online presence.

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Step-by-Step Guide to Posting Instagram Reels

Now that you know why you should be creating Reels on Instagram, let’s walk through how to post your first Reel. 

Step 1: Open Instagram

Begin by opening the Instagram app on your smartphone. If you haven’t downloaded the app yet, you can find it in your device’s app store (Google Play Store for Android or App Store for iOS).

Step 2: Access the Camera

Once you’re in the Instagram app, swipe right from your feed to access the camera. This is where you’ll start creating your reel.

Step 3: Choose the Reels Feature

At the bottom of the screen, you’ll see different options like “Live,” “Story,” and “Reels.” Tap on “Reels” to enter the Reels creation mode.

Step 4: Navigate the Reels Tools

You’ll now be in the Reels creation mode. Familiarize yourself with the tools available:

  • Audio: Choose music or audio for your reel.
  • Speed: Adjust the speed of your video.
  • Effects: Add fun visual effects to your video.
  • Timer: Set a timer for hands-free recording.
  • Length: Select the length of your Reel – either 15, 30, 60, or 90 seconds. 
  • Green Screen: Use a virtual green screen background while recording your video. 
  • Video Layout: Display multiple video or images in a single frame. 
  • Dual: Collaborate with another user using a split screen. 

Step 5: Record Your Reel

Tap and hold the record button to start recording your reel. You have up to 90 seconds to capture your video. Use the Timer selection to change the length of your recording. Use the tools mentioned in Step 4 to enhance your content. You can record multiple clips to make your reel more dynamic.

Step 6: Edit Your Reel

After recording, you can edit your reel. Use the scissors icon to trim your video, and the slider icon to adjust the length. You can also add text, stickers, and drawings to personalize your content.

Step 7: Add a Caption and Hashtags

Once you’re satisfied with your reel, tap on the arrow icon to move to the next screen. Here, you can write a caption for your reel. Be creative and use relevant hashtags to increase the visibility of your content. You can also tag people or products, add topics or a location, and much more, but those are advanced features you can tackle as you get more comfortable with Reels. 

Step 8: Share Your Reel

Tap the “Share” button, and Instagram will process your reel.

Step 9: View Your Reel

Congratulations! Your reel is now live. You can view it on your profile or in the Reels section.

Remember, the more you experiment and have fun with the tools, the more engaging your reels will become. Don’t be afraid to get creative, and enjoy sharing your content on Instagram!

Now that you know how to post a Reel on Instagram, let’s dive into the list of 75 Instagram Reels that don’t require you to show your face. 

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75 Faceless Instagram Reels Ideas

These ideas are created specifically for business owners wanting to promote their business, build credibility, and connect with their audience. 

Since you’re not showing your face in these Reels, you’ll want to use engaging visuals such as video clips, creative animations, graphics, or a slideshow of photos. 

You’ll also want to add text overlay and/or voiceovers to convey the message of your Reel and keep viewers engaged. 

With that in mind, let’s jump into the 75 ideas.   

1. Product Showcase:
Highlight key features of your product or showcase different use cases or applications.

2. Behind-the-Scenes Office Tour:
Offer a sneak peek into your workspace, processes, and/or company culture.

3. Customer Testimonials:
Share positive feedback from satisfied customers.

4. FAQs Answered:
Address common questions about your business or industry.

5. Quick Tips and Hacks:
Provide valuable tips related to your niche or industry.

6. Time-Lapse of Work in Progress:
Condense a project’s timeline to showcase your skills and efficiency.

7. Collaboration Teasers:
Tease upcoming collaborations or partnerships without revealing details.

8. Industry News Commentary:
Discuss recent industry news or trends.

9. Client Spotlight:
Highlight the success stories of a client and how you helped them solve a problem or overcome an obstacle. 

10. Milestone Celebrations:
Celebrate business milestones.

11. Creative Process Showcase:
Reveal the step-by-step process of creating your product or service.

12. Product Comparisons:
Compare different products or services in your niche.

13. Quote Graphics:
Share inspirational or industry-relevant quotes. (Click here to grab 50 pre-made Video Quote Templates perfect for Reels!)

14. Interactive Polls:
Ask your audience a question and give them prompts on how to comment with their vote. 

15. Challenge Participation:
Join or create industry-related challenges.


16. Solve a Problem:
Address a common problem in your industry and showcase how your business provides a solution.

17. Day in the Life of Your Product:
Showcase a day in the life of your product or service.

18. Book Recommendations:
Share your favorite industry-related books.

19. Customer Content:
Feature photos or content created by your customers of them using your product.

20. New Product Teasers:
Tease upcoming product launches without revealing too much.

21. Caption This Contest:
Share a short video clip or funny photo and ask your audience to give it a creative caption.

22. Rapid Q&A Session:
Answer frequently asked questions in a rapid-fire format. 

23. Highlight Company Values:
Use text overlay to list out your company’s values. 

24. Workspace Essentials:
Feature the essential tools and elements in your workspace.

25. Product Unboxing:
To get viewers excited to purchase your product, record a video unboxing your product. 

26. Business Milestone:
Reflect on significant business milestones and achievements.

27. Industry Jargon:
Explain industry jargon or terms.

28. Flashback to Beginnings:
Share the story of how your business started and evolved. 

29. Day in the Life of Your Business:
Showcase a typical day in your business’s operations.

30. Client Journey Visualization:
Illustrate the journey a client takes when engaging with your business, from inquiry to satisfaction.

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31. Highlight Employee Achievements:
Showcase a team member’s accomplishments or milestones.

32. Product Maintenance Tips:
Provide tips on maintaining and caring for your product.

33. Weekly Roundup:
Summarize the week’s highlights or achievements.

34. Business Motivation:
Share your business’s journey and the challenges you’ve faced. 

35. Trend Commentary:
Share your thoughts on industry trends.

36. Fun Facts About Your Business:
Share interesting and fun facts about your business or team.

37. Seasonal Promotions:
Promote seasonal sales or discounts.

38. Social Responsibility Showcase:
Highlight your business’s involvement in social responsibility or charity work.

39. Interactive Decision:
Pose a business-related question you need to make and ask viewers to interact by voting in the comments or through polls. 

40. Flash Sale Announcement:
Announce a flash sale or limited-time offer.

41. Spotlight on Your Tools:
Showcase the tools and technologies that power your business.

42. Business Lessons Learned:
Share valuable lessons learned throughout your business journey.

43. Product Evolution Timeline:
Showcase the evolution of your product or service over time.

44. Monthly Recap:
Summarize the month’s key highlights and achievements.

45. DIY Business Projects:
Share behind-the-scenes of any DIY projects related to your business.

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46. Upcoming Events:
Announce your participation in upcoming events or conferences.

47. Mood Board Creation:
Share the mood board behind your latest project or product.

48. Customer Appreciation Day:
Dedicate a Reel to show appreciation for your customers.

49. Business Playlist:
Share a curated playlist of music that inspires your business.

50. Virtual Tour of Your Services:
Provide a virtual tour of the services you offer.

51. Business Anniversary Celebrations:
Celebrate your business’s anniversary.

52. Holiday Celebration:
Acknowledge a popular holiday and ask your audience how they plan to celebrate. 

53. Product Creation Time-Lapse:
If you create handmade products, record the process and then speed it up in a time-lapse video. 

54. Webinar or Workshop:
Promote an upcoming webinar or workshop.

55. Highlight a Business Achievement:
Showcase significant achievements and recognitions your business has received.

56. Future Goals and Aspirations:
Share your business’s future goals and aspirations.

57. Client Appreciation:
Express gratitude to your clients.

58. Business Process Simplified:
Simplify complex business processes using easy-to-understand visuals.

59. Interactive DIY Tutorial:
Share a do-it-yourself tutorial related to your business or industry.

60. Highlighting Your Expertise:
Provide insight on a topic or issue in which you’re an expert.


61. Business Podcast Recommendations:
Share your favorite podcasts related to your industry. 

62. Themed Mood Reel:
Create a Reel that captures the mood and vibe of your business.

63. Day in the Life of a Product:
Give your audience an inside look at how one of your products fits into their daily lives. 

64. Customer Reviews:
Feature positive reviews or ratings from sites like Google or Yelp. 

65. Highlight Sustainable Practices:
Share a few ways your practices or policies are reducing your impact on the environment. 

66. Interactive Challenge:
Create a challenge that encourages your audience to engage and participate throughout the next week or month. 

67. Brand Evolution:
Showcase the evolution of your brand’s logo, visuals, and messaging.

68. Key Business Milestone:
Reflect on a key milestone that shaped your business.

69. Visual Business Statistics:
Share interesting statistics about your business.

70. Unconventional Product Uses:
Showcase unexpected or creative uses of your product.

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71. Team Introduction:
Introduce your team through creative visuals or a slideshow of photos. 

72. Industry Myths Debunked:
Address common myths in your industry and share why they are myths. 

73. Interactive Business Quiz:
Create a quiz to test your audience’s knowledge about your business.

74. Customer Feedback:
Acknowledge and respond to customer feedback through a Reel.

75. Seasonal Decorations:
Share a video of the seasonal decorations in your home or office. 

How to Make Video Creation Effortless

While these ideas are a great starting point, you still need to create them, which requires a lot of creative energy! 

That’s why we’ve added an AI Video Script Generator to our Social Media Content Club.

Members get free and unlimited access to generate detailed scripts for all their video needs. 

Simply paste one of these ideas into the AI Video Script Generator along with a few details about your business and within seconds you’ll have a full script along with film shot and text overlay suggestions. 

You can try out this incredible tool with a FREE 7-day trial of the Social Media Content Club.

Learn more and start your free trial here: angiegensler.com/contentclub

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These ideas provide a wide range of options for creating engaging Instagram Reels without putting your face in the spotlight.

Remember, the success of your Reels hinges on keeping the content visually appealing. 

Prioritize good lighting, incorporate background music or narration to elevate the viewer’s experience, and watch engagement soar. 

Don’t underestimate the power of interaction – respond to comments and questions once your Reel is live, fostering a sense of connection with your audience.

By mastering the art of Instagram Reels, you’re not just creating content; you’re cultivating a growing and engaged following. 

What’s remarkable is that you can achieve this impact without ever revealing your face. 

So, buckle up for a journey marked by creativity, heightened engagement, and the expansion of your audience through this incredible feature.


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By Angie Gensler

Angie Gensler is passionate about teaching entrepreneurs how to grow their business using social media and digital marketing...without the hustle and overwhelm. Angie believes building a business should be fun – not an exhausting whirlwind of sleepless nights and unlimited cups of coffee. Instead, Angie teaches entrepreneurs how to build a business and life they love at their speed, on their time, with their rules.

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