Are you ready to start January with a bang and level up your social media game?
The new year offers the perfect opportunity to connect with your audience, spark meaningful conversations, and elevate engagement across your platforms.
In this article, you’ll find a curated collection of creative content ideas and themes to help you craft engaging social media posts that connect with your audience and make your brand shine this January.
January is brimming with inspiration—think fresh starts, winter adventures, goal-setting vibes, self-care moments, and the glitz of the Golden Globes.
Special observances like Martin Luther King Jr. Day, National Hot Tea Month, and National Hobby Month add even more richness to the month.
This month is a perfect opportunity to connect with your audience in meaningful ways by encouraging them to reflect, share, and plan ahead.
These 70 questions are designed to keep your January content calendar full of fresh, interactive posts that encourage your audience to participate and share.
Plus, this list of questions is a great way to fill up your January content calendar and keep your social media pages fresh with unique content.
Table of Contents
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List of January Questions
We’ve broken these questions into themes to help you easily incorporate them into your social media strategy.
We’ll start with a list of engaging questions you can use throughout the entire month of January, and then, at the end, we’ll share some social media tips and best practices to further increase your social media engagement.
New Year, Fresh Start Questions
January is synonymous with fresh starts and goal-setting. As your audience enters a new year, they’re reflecting on their achievements, setting resolutions, and creating plans for the months ahead.
This is an ideal time to encourage them to share their aspirations and tips while connecting over a common sense of renewal.
Use these questions to tap into the energy of fresh starts and inspire your audience to engage.
- What’s one goal you’re excited to tackle this year?
- Do you set New Year’s resolutions? Why or why not?
- What’s your word or theme for the year?
- How do you plan to stay motivated this year?
- What’s one habit you want to build in January?
- How do you celebrate small wins?
- What’s a new skill you want to learn in 2025?
- What’s your top tip for sticking to goals?
- How do you organize your goals for the year?
- What’s one thing you’re leaving behind in 2024?
Winter and Cozy Season Questions
Winter has its own charm—cozy blankets, hot drinks, and snow-filled landscapes – and January is the peak of winter.
These questions help you connect with your audience by exploring their favorite winter traditions and experiences.
Whether they love outdoor adventures or quiet nights by the fire, you can invite them to share their winter stories.
- What’s your favorite way to spend a winter weekend?
- Are you a fan of snow or prefer to stay indoors?
- What’s your go-to hot beverage in the winter?
- How do you spend a snow day (or wish you could, if it doesn’t snow where you are)?
- How do you decorate your home for winter?
- What’s your favorite winter recipe to cook?
- How do you keep your spirits up during the shorter days?
- What’s one thing you love about winter that you’ll miss when spring arrives?
- Do you have a favorite winter tradition?
- How do you make your home feel cozy during the season?
Self-Care and Wellness Questions
With the rush of the holidays behind us, January offers a chance to pause, reflect, and focus on self-care.
Many of your followers will be looking for ways to nurture their mental and physical well-being during this quieter month.
By asking self-care and wellness-focused questions, you can provide your audience with an outlet to share their routines and discover new ideas.
These questions can inspire them to make self-care a priority all year long.
- How do you practice self-care in January?
- What’s your favorite way to relax after a busy day?
- What’s one thing you do to stay healthy in winter?
- What’s a self-care activity you’re trying this month?
- How do you recharge your energy in the new year?
- What’s your favorite self-care ritual?
- How do you find balance in your routine?
- What’s your favorite feel-good book or podcast?
- How do you stay active during the colder months?
- What’s one small thing you do daily for your mental health?
National Hobby Month Questions
January is National Hobby Month—a time to celebrate creativity, passions, and trying new things.
Hobbies play an important role in relaxation and personal growth, making this theme a fantastic opportunity to engage your audience.
Encourage your followers to share their hobbies, inspire them to try new ones, and celebrate the joy of creative pursuits with these questions.
- What’s a hobby you love to do in your free time?
- What’s a new hobby you want to try this year?
- How do you find time for hobbies in your busy schedule?
- What’s the most unique hobby you’ve ever tried?
- Do you prefer indoor or outdoor hobbies?
- What’s a creative project you’re working on right now?
- How do hobbies help you relax and unwind?
- What’s a childhood hobby you still enjoy?
- What’s a hobby you think everyone should try?
- How do you connect with others through your hobbies?
Martin Luther King, Jr. Day Questions
Martin Luther King Jr. Day is a time to reflect on Dr. King’s legacy and the ongoing pursuit of equality, justice, and kindness.
Use these questions to foster meaningful conversations with your audience and inspire them to make a positive impact in their communities.
- What does Martin Luther King Jr.’s legacy mean to you?
- How do you honor MLK Day in your community?
- What’s your favorite MLK quote?
- How do you promote kindness and equality in your life?
- What’s a book or documentary about civil or equal rights you recommend?
- How do you encourage acts of service in your community?
- What’s one change you hope to see in the world this year?
- How do you teach the next generation about MLK’s impact?
- What’s an organization you support that promotes equality?
- How do you embody MLK’s values in your daily life?
Golden Globes Questions
The Golden Globes, typically held in January, offer a perfect opportunity to engage your audience with content that taps into the glitz, glamour, and excitement of awards season.
Whether your followers are movie buffs, TV enthusiasts, or just love a good red carpet moment, these questions can spark lively discussions.
By incorporating pop culture events like the Golden Globes into your social media calendar, you’ll keep your content fresh, relevant, and engaging!
Use the following Golden Globes-inspired questions to connect with your audience and encourage them to share their thoughts, favorites, and predictions.
- What’s your favorite movie or TV show nominated for this year’s Golden Globes?
- Who do you think will take home the award for Best Actor or Actress this year?
- If you could attend the Golden Globes, what would you wear on the red carpet?
- What’s a Golden Globes acceptance speech that stands out to you?
- Which movie or show do you feel was snubbed this awards season?
- Do you prefer watching movies or binge-watching TV shows?
- What’s your all-time favorite movie or show that won a Golden Globe?
- How do you plan a Golden Globes watch party—are snacks or dress codes involved?
- Who is your favorite Golden Globes host, past or present?
- If you could give a Golden Globe to one actor, director, or creator, who would it be and why?
Reflection and Planning Questions
As the first month of the year, January sets the tone for what’s to come.
Many people use this time to reflect on their achievements, lessons learned, and what they want to accomplish moving forward.
Engage your audience in meaningful reflection and planning with these thought-provoking questions.
- What’s your biggest takeaway from 2024?
- How do you track your progress on your goals?
- What’s a new system or tool you’re using to stay organized this year?
- What’s a challenge you’re excited to tackle in 2025?
- How do you plan to celebrate your progress at the end of the year?
- What’s one thing you’ve already learned this month?
- How do you stay focused on long-term goals?
- What’s one thing you want to accomplish by the end of January?
- How do you balance ambition with self-compassion?
- What’s your favorite way to reflect on the first month of the year?
Social Media Tips for Creating Engaging Content
Creating engaging social media content is essential for small businesses to boost interaction and grow their online presence.
The following tips will help you craft compelling posts that resonate with your audience, increase engagement, and align with your social media strategy.
From leveraging questions and personal stories to utilizing a well-planned social media content calendar, these strategies will ensure your content remains fresh, relevant, and impactful throughout the new season.
Use Questions to Increase Engagement
Social media polls and question posts are powerful tools to boost engagement.
Asking your audience questions encourages them to interact with your content, which can increase your social media presence.
This engagement signals to social media algorithms that your content is valuable, helping to expand your reach.
Incorporate Personal Stories and Visuals
Sharing personal stories and using compelling visuals in your social media posts can make your content more relatable and engaging.
For example, post a photo of your New Year’s goals or share a video of you engaging in a little self-care.
Utilize a Social Media Calendar
Planning your content with a social media content calendar is an easy way to ensure you consistently post engaging content and keep your feed fresh with different ideas.
This calendar can include special days like National Hot Chocolate Day or National Hugging Day or month-long celebrations like National Hobby Month, giving you ready-made topics to post about.
Want a professional to plan out your content for you for a DIY price? Give the Social Media Content Club a try today!
Highlight Holidays and Events
Social media holidays like Ditch New Year’s Resolutions Day or Get to Know Your Customers Day provide great opportunities to create themed content that can increase engagement.
Posting themed content around these days can make your posts timely and relevant.
Click here for a full list of holidays and special days to celebrate in January.
Leverage Hashtags
Use popular and relevant hashtags related to your content themes, such as #NewYearNewYou, #WinterVibes, and #MLKDay.
This can help your content reach a broader audience on various social media channels. Additionally, write keyword-focused captions and incorporate keywords into your hashtags.
For hashtag suggestions from a professional social media manager, read January Hashtags for Social Media.
Mix Different Content Types
Diversify your content by mixing photos, videos, stories, and promotional videos. This variety keeps your social media accounts fresh and interesting.
Also, be mindful of social media trends and share content that aligns with current trends.
Share Tips and Advice
Provide useful tips, such as goal-setting tips or self-care for the new year.
This can position your social media presence as a valuable resource, increasing your audience’s engagement and trust.
Celebrate Achievements and Milestones
Share your small business achievements or customer milestones. This can humanize your brand and encourage your audience to celebrate with you.
Track and Adjust Your Strategy
Review your social media strategy regularly and adjust based on what types of content receive the most engagement.
This will help ensure the effectiveness of your social media marketing efforts.
Incorporate these tips and the list of questions into your January social media content calendar to create engaging and interactive content for your audience.
By consistently engaging with your followers through well-planned social media ideas, you can build a strong online presence and achieve your social media goals.
Leveraging Resources to Create Content Quickly
Creating engaging social media content can be time-consuming, but leveraging the right resources can streamline the process and enhance the quality of your posts.
Two powerful tools that can help you create content quickly are Canva and the Social Media Content Club.
Canva is an intuitive graphic design platform that allows you to create stunning visuals with ease.
With its wide range of templates, fonts, and images, you can quickly design eye-catching posts featuring engaging questions.
Canva’s drag-and-drop interface makes it easy to add text overlays, adjust layouts, and customize designs to match your brand’s aesthetic.
Whether you’re crafting a post related to your favorite hobby or asking a resolution-related question, Canva helps you create professional-quality graphics in minutes.
The Social Media Content Club is another invaluable resource, offering done-for-you content, AI content creation tools, and a comprehensive library of questions.
Each question is accompanied by a professionally designed image, a thoughtful caption, and a set of relevant and popular hashtags, making it effortless to post content that resonates with your audience.
By using the Social Media Content Club, you can save hours of time on content creation and focus more on interacting with your followers and growing your community.
Click here to try the Social Media Content Club free for 7 days.
By integrating Canva and the Social Media Content Club into your social media strategy, you can efficiently produce high-quality, engaging content that captures the essence of January and beyond.
These resources not only speed up the creation process but also ensure your posts are visually appealing and well-optimized for maximum reach and engagement.
Conclusion
Incorporating these engaging questions into your January social media content calendar is an excellent way to enhance your social media strategy and make content creation easier.
Focusing on relevant themes and seasonal activities can help you connect with your audience on a personal level, encouraging them to share their experiences and interact with your posts.
Remember, the key to social media success lies in consistent and meaningful engagement.
By using these questions and tips, you’ll boost your social media engagement, strengthen your online presence, attract new customers, and achieve your social media goals.
Happy posting and happy January to all my readers!
