Are you stuck on your September social media post ideas?
Well, you’ve come to the right place! We’ve got a variety of fun and interesting post ideas for small business owners that will engage your followers and get them interacting with your content.
Our list of September social media ideas will help you keep your accounts active and engaging all month long with new ideas.
This September, show your followers some love and appreciation by sharing fun and interesting content on social media!
Whether it’s for Labor Day, National Coffee Day, International Day of Peace, or just to celebrate the start of fall, your followers will surely appreciate having something engaging to interact with.
We’ve got everything you need to keep you and your followers engaged and entertained and boost your social media presence.
Keep reading because you’ll discover what to post on social media during the month of September.
Plus, I have a resource that will make social media marketing and planning so effortless you’ll wonder how you survived without it.
This article includes affiliate links. If you purchase using one of the links included in this post, I may receive a small commission. I only recommend products that I have personally used and stand behind to help your business succeed.
Table of Contents
Create Social Media Posts Ideas for September That Get Engagement
When creating your September social media content calendar, it’s essential to create content that will serve your audience and generate engagement.
Engagement includes comments, likes, shares, and views of your content, and it’s the key to your success on your social media platforms of choice.
Engagement lets you know what type of content your audience likes, and it also tells the algorithm that your content is valuable and should be shown more often.
So how do you get more engagement on your September social media posts?
The short answer is…
- Share an image or video with every post
- Ask questions
- Use hashtags
- Share inspiring content
- Celebrate holidays
For a long answer with detailed examples, statistics, and social media tips, read my blog post: 5 Ways to Increase Social Media Engagement.
Now that you know five simple ways to get more engagement, let’s walk through the social media content ideas for September.
What to Post on Social Media in September
When planning out your content for the entire month, the first thing you want to do is open your favorite calendar tool and start building your content plan for the month.
You could use Google Calendar, Asana, Trello, or an old-school paper calendar and a pen.
Once your calendar is open, you want to identify holidays, local events, business milestones, and special promotions for the month and add them to the calendar.
Holidays to Celebrate on Social Media in September
September is full of holidays, which makes it a fantastic time to run a sale for your business.
Plus, social media holiday posts always get great engagement.
Depending on the nature of your business and what fits your brand’s core values, you could run a sale in honor of the start of fall, National Coffee Day, Labor Day, or Patriot Day.
As a fitness trainer, offer 20% off on fitness classes for events like Back-to-School or Wife Appreciation Day, but avoid National Lazy Mom’s Day.
If you’re a barber, in honor of World Beard Day, you could offer a free beard trimming with any haircut in September.
For Positive Thinking Day or Self Improvement Month, to help raise awareness, you could share self-improvement tips or inspirational quotes on social media.
If you want to get really crazy, buy your kid(s) that video game they have been begging for on National Video Games Day and share a post/photo on your social channels with the hashtag #nationalvideogamesday. During Kids Creative Week, provide art supplies for children, gift a book in honor of International Literacy Day, or buy a new teddy bear for National Teddy Bear Day.
Restaurants could offer 10% off in celebration of International Chocolate Day, International Bacon Day, National Cheese Pizza Day, National Linguine Day, National Lobster Day, National Cheeseburger Day, National Macadamia Nut Day, or National Salami Day.
This is just the tip of the iceberg of promotions you can run, so start brainstorming ideas and make sure you promote them on social media!
When people think of September, they typically think of Labor Day, the start of fall, back-to-school season, and the start of NFL football.
Did you know that there are over 385 special holidays and observances in September?
Here are some of the more popular holidays and observances in September:
– September 2: Labor Day
– September 8: National Grandparents Day
– September 10: World Suicide Prevention Day
– September 11: Patriot Day
– September 21: World Alzheimer’s Day
– September 22: Daughter’s Day
– September 22: First Day of Fall
– September 29: National Coffee Day
– All Month: Self-Care Awareness Month
For the complete list of September holidays, visit: September Holidays to Celebrate on Social Media.
Inside the complete list of holidays, take a look at the daily observances and week-long or month-long holidays and find some fun ones that spark unique ideas.
For example, share a photo of you and your family doing a fun activity together on National Family Day and share how important your family is to you.
Or, you could share a photo of you or your employees taking a dance party break on National Dance Day.
On National Cheeseburger Day, post a photo of you enjoying a juicy cheeseburger at your favorite restaurant.
If you’re feeling really ambitious, you could even write a blog post about one of the holidays and share it on social media.
To find fun days to celebrate on social media, use a resource like my Social Media Content Club, which provides a social media holiday calendar with more than 3,300 special days and observances throughout the year to help you plan out the special days you want to recognize during September.
Next, look at your September marketing ideas to see if you have any big promotions planned for the month. If you’re running a huge holiday sale, add it to your September content calendar ideas and plan out which days you want to promote it on your social media channels.
Once all of your special days and promotions are scheduled on your calendar, add 1 – 2 question posts each week throughout the month.
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Questions to Ask on Social Media in September
September is associated with back-to-school, fall, Grandparents Day, self-care, NFL football, and Labor Day.
Create social media posts asking questions based on those themes.
For example:
- What’s the best memory you have of a grandparent?
- If you had to relive one year of school, which grade would you choose?
- What’s your favorite fall scent?
Unless you own a coffee shop, asking your followers about their favorite fall drink has nothing to do with your business.
But guess what? That’s OK! In fact, it’s better than OK. It’s exactly what you want to do.
Your social media feed should not be full of self-promotional posts that scream “ME, ME, ME!!!”
Good social media content focuses on creating positive conversations and providing value to your audience.
Fun questions are a great way to create positive conversations and get more engagement on your posts.
Remember, engagement lets the algorithm know that your content is valuable and increases its visibility.
Once you’ve added questions to your content calendar, add 1- 2 positive quotes to share each week.
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Quotes to Share on Social Media in September
Quotes focused on fall, Grandparents, labor, September 11th, and self-care are ideal for September.
For example:
- “A new school year means new beginnings, new adventures.” Denise Witmer
- “Grandparents make the world a little softer, a little kinder, a little warmer.”
- “No day shall erase you from the memory of time.” -Sandy Dahl
Positive and uplifting quotes make great social media content because they help counteract all the toxicity on social media and generate lots of likes.
When designing your quote images, I recommend playing with different fonts. Big, bold fonts are easy to read, but scripted fonts are visually appealing and can catch people’s attention.
Test a variety of fonts and see which designs perform the best.
Once you’ve added quotes to your content calendar, fill the remaining days with educational, personal, or promotional posts.
Finalize Your September Content Calendar
Once you’ve added holidays, questions, and quotes to your content calendar, you’re ready to fill in the remaining days.
First, add one self-promotional post each week.
Remember, your content should focus on serving your audience, but that doesn’t mean you can’t ever promote your business.
The goal with social media is to grow your business, so make sure you’re promoting your products and services about once a week.
For 17 different ideas to promote your business on social media, read: 100 Ideas of What to Post on Social Media.
Use the ideas in that post to fill in the remaining days of your content calendar.
Download my free cheat sheet of 100 post ideas to speed up the process.
Once each day of your September content calendar is planned out, you’re ready to identify popular and trending hashtags to use in your posts.
Hashtags to Use on Social Media in September
Hashtags are a fantastic way to increase the visibility and reach of your social media posts.
You can use up to 30 hashtags in your Instagram posts, but research from Track Maven suggests that nine hashtags are the magic number for Instagram.
I recommend using 1 – 2 hashtags on Facebook and Twitter and 3 – 5 hashtags on LinkedIn.
When compiling your list of hashtags for Instagram, be careful not to use only the most popular hashtags.
Hashtags with millions of posts are highly competitive, reducing the chance of your content getting seen.
To increase your exposure, I recommend including relevant hashtags with a range of popularity in your posts.
Choose a few popular hashtags with millions of posts, a few hashtags with hundreds of thousands of posts, and a few less popular hashtags with thousands of posts.
To help you out, I’ve compiled a list of 20 of the best hashtags to use on Social Media in September:
- #americanfootball
- #autumnday
- #autumnvibes
- #backtoschool
- #fallishere
- #fallseason
- #grandparentlove
- #grandparentsday
- #happyfall
- #happyseptember
- #helloseptember
- #helloseptember
- #labordayweekend
- #neverforget911
- #newschoolyear
- #nflfootball
- #patriotday
- #schooltime
- #selfcareawareness
- #selfcareseptember
For more suggested hashtags, read my blog post: September Hashtags for Social Media – 160+ Hashtags for 2024.
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How to Create Content for Social Media
Now that you have your social media content planned for September, you’ll need to set aside time each week to create your ideas.
Remember when I said to include an image or video in every post?
Research has shown that posts with an image get 2.3 times more engagement than posts without an image.
If you’re going to bother creating content, include an image.
A great tool to use is Canva.com. It’s a free online design tool that takes all the guesswork out of graphic design.
When creating content for social media, I recommend blocking off 2 – 3 hours each week.
You’ll use that time to plan out your posts for the week, design images or record videos, write captions, and research all the hashtags for each post.
Content Creation Hack for Social Media
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Conclusion
As we wrap up, remember that September is brimming with vibrant social media holidays, offering the perfect time to engage your target audience and attract potential customers.
From promoting self-care activities during Self Care Awareness Month to highlighting your favorite non-profit organization on International Day of Charity, there’s no shortage of high-quality content ideas.
By maintaining a well-structured social media calendar filled with new content ideas, inspirational quotes, and engaging questions, you can create a powerful social media strategy.
And don’t forget to try out the Social Media Content Club for effortless content creation.
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